With all the pageantary and sporting excitement that comes with the Superbowl, there is always talk of ad breaks as companies spend millions of dollars to screen their ads during the many stoppages.
It's also where brand new trailers and TV spots for the year's biggest films are screened, and here are all that were shown during the American Footballing fun:
Matt Damon returns to the Bourne series for the first time in nine years after the studio went ahead with their threats that they didn't need him to pull of a disappointing, but successful Bourne film.
Jason Bourne is back, and he remembers everthing, which is... good? Plenty of shaky fight camerawork here, it's good to have Bourne back.
Independence Day: Resurgence
After Will Smith and Jeff Goldblum downloaded a virus onto the alien UFO servers via USB two decades ago, they got IT support to fix the virus and now they're back with plans for further destructions of tourist attractions.
With Earth having built new space defenses for future extraterrestrial attacks, will they be strong enough to resist this new alien attack armed with, at least, Apple's lightning connector.
Captain America: Civil War
With Captain America wanting to sign a government bill for all superheroes to report, he comes into conflict with Tony Stark, who wants to continue destorying cities as collateral damage.
The once former allies go head-to-head as the Avengers are forced to pick sides in this rift that will tear Marvel's superheroes apart.
Teenage Mutant Ninja Turtles: Out of the Shadows
The Turtles face a new threat in the form of Krang - an alien that lives in a mannequin's stomach and his footsoldiers, an anthropomorphic rhino and warthog.
More thrills, spills, pizza and '90s surfer slang - cowabunga.
Alice Through the Looking Glass
More Wonderland fun as Alice is plunged back to the whimsical world needing to save retrieve a magical sceptre to save
Captain Jack Sparrow The Mad Hatter.
Ryan Reynolds is back for more quips than you can shake a stick at in the latest piece of relentless Deadpool advertising.
Enjoy very small amounts of film footage, and a lot of Deadpool being an insufferable pr*ck - we can't wait!
The Secret Life of Pets
Taking place in a Manhattan apartment building, Max's life as a favorite pet is turned upside down, when his owner brings home a sloppy mongrel named Duke.
They have to put their quarrels behind when they find out that an adorable white bunny named Snowball is building an army of abandoned pets determined to take revenge on all happy-owned pets and their owners.
Gods of Egypt
The new Ancient Egypt adventure, a young thief - aided by Jaime Lannister - seeks to dethrone the powerful and merciless god of darkness.
It's like The Mummy, but with more bombastic special effects, and probably not as good.
More mutant hijinks as the first-ever, and most powerful mutant, Apocalypse, reappears in the '80s to enjoy some electropop before attempting to destroy the world.
Charles Xavier and gathers his best X-Men (and Storm, for some reason) to defeat Apocalypse with plenty of special affects.
Eddie the Eagle
In this 'teaser,' some old American Footballers watch a film about a British ski-jumper who they've never heard of, and then give their thumbs up.
Taron Edgerton plays the loveable short-sighted underdog who wants to take part in the Winter Olympics - like Cool Runnings, but with less reggae.
10 Cloverfield Lane
The surprise follow-up, but sort of spin-off, to the found footage phenomenon, John Goodman holds a woman hostage after rescuing her from a car crash.
He claims the world is uninhabitable after a chemical attack, but she escapes to discover it is actually a out-of-frame monster.
Batman v Superman - Turkish Airlines
Turkish Airlines have teamed up with Batman v Superman: Dawn of Justice to promote Metropolis and Gotham City in cheesy and unnecessary promo videos - which are still better than Man of Steel.